In 2022, the overall IT spend in MENA is forecasted to reach USD 173 billion, as per Gartner, which is a 2.1% increase
Whilst, 2021 has definitely been full of uncertainty it has also seen a positive impact on IT spend with a 4.5% increase
in 2021 over the previous year. This has largely been in the areas of Data Center infrastructure, end point devices
2022 was a year that started with a lot of positive sentiments in the channel industry, but it also came with a lot of
changes in the way the channel operated, the solutions they bought & sold, as well as the support they needed from
their broader ecosystem of customers, vendors and distributors!
These changes are just the beginning of what many claim to be the advent of a new ecosystem of partners such as
Ecommerce Marketplaces, Consulting firms and influencers. Hence, it is extremely imperative, to share your views
with your broader ecosystem, so that they understand your concerns and are better equipped to support you!
Lack of Support from Distributors & Vendors
Customers prefer Adopting New Technology
Is that still the case this year? Have your views changed?
in the MENA region’s only vendor & technology agnostic channel sentiment survey
Channel Speak, and Let Your Voice Be Heard!
4 respondents stand a chance to win a
PS: Get access to complementary report copies of the previous Channel Speak Editions here.