CHOOSING WHAT NOT TO DO.
Improve your Market Penetration ROI!
Reduce your Time to Market!
Enhance your Brand Visibility!
Connect with the Right Partners!
Are you facing any of these challenges?
OUR SERVICES
How we solve your challenges?
Entering new markets? Launching a new product? Enable an indirect route to market? Or establish alliances with other technology players?
Over the last 20+ years, our team has done all of the above & more!
TACTICAL SERVICES
Acquire the right partners? Or drive brand / offering awareness? Enable an Integrated Marketing Campaign either directly or through your partners?
Speak to us! We have helped many technology organizations across the globe achieve their objectives!
Your Voice Your Views
Channel Speak, is the MENA region’s first ever vendor & technology agnostic intelligence data focused only around the channel eco-system sentiments.
A vendor & tech neutral, not-for-profit initiative from Enabler ONE to enhance collaboration & strengthen the channel eco-system within the MEA region.
Channel Speak Spotlight is a series of insightful conversations with the leaders in the region’s Channel Eco-system sharing their views on various topics: from the evolving marketplace to the role of the channel to best practice guidance!
What we’ve achieved so far!
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News
Oct 30, 2019
Enabler ONE Hosted Networking Evenings At GITEX 2019
In the true Spirit of GITEX, Enabler ONE, a unique Go-to-Market advisory firm, in partnership with Headlines Café at IBIS Hotel DWTC, hosted a series of Network Evenings during the recently held GITEX 2019, the leading technology trade show in Middle East and Africa.
Aug 27, 2019
Enabler ONE announces second edition of Channel Speak survey
Enabler ONE, a UAE-based Go-to-Market advisory firm, has announced the 2nd edition of the MENA region’s only vendor and technology agnostic annual channel ecosystem survey Channel Speak. Last year, partners across Middle East and North Africa provided invaluable insight
Apr 11, 2019
Exploring the three Ps of channel
Nehul Goradia, co-founder, Enabler ONE, guides channel managers on how they can effectively manage their partner ecosystem through planning, perseverance and patience. Most organizations consider an indirect channel as the fastest and
Oct 19, 2018
Revealed: Channel Speak survey results
Supported by Reseller Middle East, Enabler One has released the results of the first-ever vendor agnostic survey in the Middle East and North Africa region – Channel Speak. With inputs from an extensive database of partners, the survey explores key issues and
Jul 4, 2018
Vendor agnostic survey urges partners to speak up
Enabler One supported by Reseller Middle East is conducting the first-ever vendor agnostic annual channel ecosystem survey in the Middle East and North Africa region called Channel Speak.
May 8, 2018
Enabler ONE launches Channel Speak
Nehul Goradia,
@EnablerOne
co-founder, announces partnership with #ResellerME to carry out a channel-focused industry survey in 2018. Watch this space! #MarginBuilderForum
May 8, 2018
All the big news from Margin Builder Forum 2018
Reseller Middle East’s inaugural Margin Builder Forum 2018 kicked off this morning with an insightful keynote address by Redington Value’s president Ramkumar Balakrishnan.
April 12, 2018
Free channel insights – just three weeks away
Shrinking margins, vendor pressures and unpredictable market conditions are among the key issues that Middle East IT channel players continue to have today.
April 8, 2018
Margin Builder Forum speaker line-up announced
The channel industry is pivotal to the growth of global vendors as regional partners own customer relationships. However, channel businesses continue to face old and new challenges hampering profitability and growth.
Oct 17, 2017
Willing and able: Meet channel advisory firm Enabler One
Channel advisory firm Enabler One’s co-founders Nehul Goradia and Rishikesh Trivedi share go-to-market strategies and plans for 2018.
Blog
Apr 12, 2019
Exploring the 3 Ps of channel
Most organisations consider an indirect channel as the fastest and the least cost route to market. A channel driven model enables you to reduce your direct investment in a large direct presence and teams to gain market share as well as to acquire a large customer base.
Nov 21, 2019
The Backbenchers
If you’ve gone through the old Indian school system, like I have, you would remember that most classrooms were filled with 40+ students managed by a single class teacher. (This may still be the case in certain schools).
Apr 28, 2021
Our Top Tips for SaaS Pricing Models for the Channel
In the recent Channel Mechanics webinar, Channel Sales for SaaS Solutions, John McArdle, VP Sales with Channel Mechanics and Nehul Goradia, Co-Founder Enabler ONE, shared their experience of SaaS pricing models, and how they can be successfully applied to both new business and renewals in the channel.
Apr 28, 2021
SaaS Pricing Models for the Channel
A particular focus of a recent Channel Mechanics webinar “How to Take your SaaS Solutions to Market via the Channel”, was to look at the types of pricing models used by vendors selling through the channel.
Apr 28, 2021
The Activities Vendors Incentivize for SaaS Channel Selling
During a recent Channel Mechanics webinar “How to Take your SaaS Solutions to Market via the Channel”, Channel Mechanics CEO Kenneth Fox spoke with special guests Nehul Goradia, Co-Founder, Enabler ONE and John McArdle VP Sales,
Apr 28, 2021
Channel Sales for SaaS Solutions Webinar
Looking to take your SaaS solutions to market via the Channel? If so, join Channel Mechanics for the upcoming webinar “Channel Sales for SaaS”, with guest speakers, Justine Cross, Managing Director, EMEA Channels and Nehul Goradia, Co-Founder, Enabler ONE.
Apr 30, 2021
Key Skills When Hiring a Channel Team
During our recent webinar “Pitfalls to Avoid When Launching and Scaling an International Channel”, Channel Mechanics VP Sales, John McArdle spoke with special guests Nehul Goradia, Co-Founder,
Apr 30, 2021
The 3 P’s of a Solid Channel Strategy
We recently hosted the webinar “Pitfalls to Avoid When Launching and Scaling an International Channel”. Channel Mechanics VP Sales, John McArdle was joined by special guests Justine Cross, Managing Director, EMEA Channels and Nehul Goradia, Co-Founder,
Apr 30, 2021
5 Pitfalls to Avoid when Launching An International Channel
We recently hosted a webinar on the “Pitfalls to Avoid When Launching and Scaling an International Channel”. Special guests Justine Cross, Managing Director, EMEA Channels and Nehul Goradia, Co-Founder, Enabler ONE joined Channel Mechanics VP Sales,
Apr 30, 2021
Where Vendors Come Unstuck When Scaling An International Channel
We recently hosted the webinar “Pitfalls to Avoid When Launching and Scaling an International Channel”. Channel Mechanics VP Sales, John McArdle was joined by special guests Justine Cross, Managing Director, EMEA Channels and Nehul Goradia,
Apr 30, 2021
Webinar: Pitfalls To Avoid When Launching An International Channel
Channel Mechanics is delighted to announce registration for their forthcoming Webinar: “Pitfalls To Avoid When Launching your International Channel” with guest speakers, Justine Cross, Managing Director, EMEA Channels and Nehul Goradia, Co-Founder, Enabler ONE.